Yesterday, February 9, 2017, Etihad Airways launched ‘Runway to Runway’ which is a new member club. This new loyalty program is “offering benefits tailored to the needs of the international fashion community.” To enroll in Runway to Runway, see the details here, Etihad Airways.

Etihad Launches New Loyalty Member Club

photo courtesy Etihad

Member benefits:
All members receive special airfares and promotional offers, including Abu Dhabi stopover packages.
Additional benefits correspond to the member’s Etihad Guest Tier level*:

Gold Status

• Gold status membership will be by invitation only, comprising select members of the international fashion community including editors, designers, models, photographers, stylists, bloggers, executives and other fashion devotees
• Gold status members receive:
  ○ Lounge access for member plus a guest, additional 20kg excess baggage, and priority boarding and check-in.
  ○ Eligibility for complimentary upgrades and onboard Wi-Fi.

Silver Status

• Members of the fashion industry can apply for silver status via Etihad.com/fashion
• Silver status members receive:
  ○ Lounge access and additional 10kg excess baggage.

Guest Status

• Open to all fashion enthusiasts, Guest status members will receive fashion news, exclusive access to partner promotions, and be eligible for invitations to special fashion events including fashion weeks in New York, London, Milan, Mumbai and Sydney.

Who is eligible?
Runway to Runway is free to join. Silver membership will be via application. Gold status offered by invitation to select members of the international fashion community, including editors, designers, models, photographers, stylists, bloggers, executives, and other fashion devotees.

Bottom Line

With Silver status you get lounge access which is pretty good. If you fly Etihad Airways, I would definitely take a look at this offer which is free to join.