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Parting is such sweet sorrow and so is redeeming SPG points. SPG points are some of the most valuable loyalty program points. Their flexibility is powerful. You can redeem them for a lot of different things including hotel rooms, aspirational airline awards, and an often overlooked but interesting redemption, the SPG moment. But without pain there is no pleasure.
Alex shared his infamous 1 CPM (cent per mile – a value metric) redemption yesterday and it reminded me of something. We’ve all been there, feeling sorrow or regret for redeeming points and miles at a below par value. I’ll admit it, I was there once too.
I traded a friend a very flexible currency (not SPG) for a non-loyalty brand hotel stay at just over 1 CPM. This wasn’t the greatest value on paper. I rationalized it in my mind at the time since I couldn’t redeem points or miles for the hotel. But when I look back at that hotel stay and trip, I can remember the moments very well. We spent the entire weekend with my brother, his wife and their new born baby. A priceless weekend.
Programs are now offering more and more options to redeem points and miles for unique or once in a life time experiences, and I couldn’t be happier. So are others.
Just yesterday, I sat next to a Delta Diamond member and Gold lifetime member at the Atlanta Food & Wine Festival. He has more miles than he knows what to do with. But he doesn’t always want to fly somewhere. As he told the story sitting next to his dear wife, I could see where he wanted to be, right there next to her. So when Delta gave him the chance to redeem about 100,000 SkyMiles to attend the Miami Food & Wine Festival, he jumped at the opportunity to spend a weekend with his wife doing something really fun. When he was speaking about the story, you could see the value he got from the fond memories. Much more than 1 CPM.
Whether you’re jetting off to the Seychelles, Mauritius and Paris for 3 weeks or just heading down to the Food & Wine Festival in Miami for the weekend, using points and miles for experiences you could not otherwise have had is what it’s all about in my book.
Last week we shared how you could sizzle and mingle with the stars on American Airlines miles. Those events didn’t catch our eye so we passed. But this week something unique piqued our interest.
SPG Moment Redemption
Fast forward to this week we checked the SPG auction site and noticed an event we’ve always wanted to attend, the 94th PGA Championship event on Kiawah Island. So we pulled the lever and redeemed 20,000 Starpoints for jackpot. An afternoon in the SPG Skybox on the 17th green of the Ocean golf course with my brother.
How To Purchase
You can purchase a number of moments for the PGA Championship through SPG’s website.
- VIP Access in 17th Green SPG Skybox
- Tickets to the grounds for any day
- Play the course like a pro on Monday after the tournament
We selected the VIP access to the PGA Championship.
We get 2 VIP tickets to the event, a free ride from and parking from the Sheraton by the airport, and access to the SPG Skybox on the 17th hole of the course.
The SPG moment award is an often overlooked redemption option. We stalk this page like it is our job, hoping for that once in a lifetime opportunity to experience something new that we could not access otherwise.
While we’ve had our fair share of high value awards (NA, SA, AF, EU, AP), we’ve found there is more to this points and miles game than a high CPM. In our minds, we’re redeeming the 20,000 SPG points for a moment that carries a priceless CPM.
The weekend will be filled spending time with my brother and his family, introducing Baby Weekly Flyer to the cousins, and making new memories. The catalyst for all of these memories, the unique opportunity to spend afternoon in the Skybox with my brother. We could not have had access if it wasn’t for the use of a SPG moment.