For those ultimate procrastinators, it is not too late for you to keep your status if you ran just a few MQM’s short last year. How?
Last year, Delta sold MQM’s, at a slightly lower price, but had a cutoff date of December 15, 2011. Then, they extended it to December 30, 2011 as this was proving to be a very popular promotion for those who did not want to fly to get those last few points.
This year, Delta has extended the deadline also, by not just two week, but for a WHOLE MONTH! You now have until January 31, 2013 to buy MQM’s that will count, NOT on this year, but on last year’s totals. Talk about a time warp.
How To Purchase MQMs
How can this work for you? Now that 2013 has started you may have a better view of just how much flying you are going to be doing in 2013/2014. It may be worth it to pay the cash to get the missing points you did not think you would need last year. Either way, you now have a few weeks to see.
Now about the reason that Delta is doing this. Think about this, if they can keep doing this and keep selling even MORE of a product that costs the company nothing, how much money is it going to make the airline year after year?
There are few products people would be willing to pay so much for and get “nothing”. As I talked about on my post on Delta Points today, if say 60% or 70% of the customers for this product can not use it next year (if Delta goes to a Revenue Based Skymiles system), this money stream goes away. How DUMB would that be!
So take a close look at your ending balance. Look at what is ahead (just do this please by the end of THIS month) 😉 – René
While I am out of commission on bed rest for the next few days, please consider this post from our good friends at the Delta Points blog. Rene was kind enough to share some great tips with our readers while I am out of pocket. We’ll be back up to speed at 35,000 feet in no time. Thanks Rene.