Sneak Preview of Southwest Airlines New Livery

Our site may contain affiliate links. Read Advertiser Disclosure policy here.

Last Monday we bogged five reasons why Southwest Airlines might be getting a new livery.  This Monday there is a press conference with SWA CEO Gary Kelly at 8:30am Central time in a Southwest Airlines hangar at Dallas Love Field.  Could it be all because of this 737-800?



Earlier in the evening, this rendering was being circulated …

Screen Shot 2014-09-06 at 9.32.46 PM

Bottom Line:
Oh wow.  Wow good, or wow bad?

Editorial Note: Opinions, analyses, reviews or suggestions expressed on this site are those of the author’s alone, and have not been reviewed, approved or otherwise endorsed.

About Points, Miles & Martinis

Here at Points, Miles and Martinis, we love all things travel. We focus on topics relating to travel including destinations, airline, hotel, car rental and credit card reward programs. Our goal is to help people travel better. - See more at our About Us page.

Sign up for Email || Twitter || Facebook |Tips & Tricks
Hotel Offers || Airline Offers || Bank Offers || Cash Back Offers


  1. Too bold, will not age well; the muted desert colours are a better fit in invoking ‘Southwest’. The company should have gone to a New Mexico artist/designer for a better idea. This would have been a good colour scheme for Avianca in Venezuela. Since Southwest has expanded tremendously geographically, into the Caribbean e.g. maybe a name change would have been in order as well.

  2. Bad. It was easy to spot a southwest plane flying above with the orange, now they want to look bland and dull like everyone else. That’s not really going to make anyone switch airlines in my opinion. It also shows that other bad changes are on the way if they are copying legacies….

  3. I think this looks terrible. Of course, when a change happens, its human nature to not like it, just like when Delta changed to its current livery…it looked horribly bland at first. But now its sharp.

    So maybe time will change the view on this, you really need to see it in person.

    But I will say that with this livery, gone are the special paint schemes like the states, supermodels, etc. since those would eliminate their super graphic name on the fuselage.

Leave a Reply

Your email address will not be published. Required fields are marked *