As reported by Fortune, Expedia is buying Travelocity for $280 million in cash. “The two sites have been working together since 2013, when they signed a marketing agreement allowing Travelocity access to Expedia’s supply and customer service program in exchange for Expedia powering the technology platforms for Travelocity’s websites in the US and Canada.”
Expedia Buying Travelocity For $280M
Expedia buying Travelocity means that the two companies will be on the same team now. Bringing the 2 giants together working under the same umbrella; is likely a move that will help to compete with Priceline.