As a reminder, Starbucks is launching their new revenue based loyalty program starting this week, where you’ll now need to spend $150 a year to maintain Starbucks Gold status. You can check out all the details of their new Starbucks Rewards program terms here, which we covered earlier this year when they announced the change.
If you are new to Starbucks Rewards, you can join here.
On Monday, April 11
We’ll be making big (and exciting) updates to the Starbucks® app and website. During the day, you might notice certain parts of the app and site may not appear to work properly.
You’ll still be able to:
• collect Stars
• redeem rewards
• pay with your phone
• order ahead and jump the line
Don’t worry if there are some delays, or certain things (like your Star count) seem incorrect. We’re keeping track of everything and all your correct information will be available again on Tuesday.
On Tuesday, April 12
The new program launches! You’ll keep your Gold status and any rewards you’ve already earned will carry over. Any Stars you had in your account will be multiplied by 11 to reflect the program change.
We’ll also be releasing an update to the Starbucks® app, so be sure to check your phone on Tuesday. When the new version becomes available, the app will prompt you to update.
For some people this will be a big change. What do you think of the new Starbucks Rewards program terms? Does this change make it harder or easier for you to get freebies at Starbucks? Post a comment!