The Maxwell Hotel NYC Ceasing Operations Permanently

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Effective today, April 25, 2020, The Maxwell, New York City, Tribute Portfolio is ceasing operations and permanently closing. Several factors went into this decision including the COVID-19 pandemic, forcing the hotel to close.

For those not familiar this was previously the original W New York and transitioned to the Maxwell back in 2018. This property was starting to show its age and really didn’t have any changes since it left W Hotels, and in order to continue to operate a major renovation would of likely been needed.

Since leaving W Hotels, the property’s Bliss spa closed and the hotel’s Whisky Blue bar is permanently closed, and neither were replaced, so it seems like the hotel either could find new tenants or didn’t want to replace either knowing that the hotel’s future was unclear.

Bottom Line

Having the Maxwell New York City permanently close marks the first closing of a major hotel in New York due to COVID-19. Despite a slow decrease in new cases, I suspect that we will unfortunately see more other properties in NY that may also close and not reopen.

Despite the hotel announcing that they’ve permanently closed, it’s still unclear what the future of the building holds. It’s possible it could sit vacant for several year, another hotel company could take it over or even it could be converted to a residential building.

Have you stayed at The Maxwell New York City before? Feel free to share your thoughts on the property in the comments below. 

Editorial Note: Opinions, analyses, reviews or suggestions expressed on this site are those of the author’s alone, and have not been reviewed, approved or otherwise endorsed.

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  1. Guess all those resort/location/destination/facility/tax evasion/false advertising/”just because we can” fees couldn’t keep them afloat. Ethical companies will have my money going forward as they have in the past. The shoe is finally on the other foot and nose consumer’s are in charge.

  2. Good riddance. It was worn out and overpriced. Quirky only works when you keep it up.

  3. Loved the staff at this hotel, many who had been here over 20 years, sad to hear it closed.

  4. While the property was in need of a remodel, It was the staff who made this a special place. As Donna mentions, some there for over 20 years. Sad to see that it’s closed.

  5. Sad it closed, I have been a regular when it was The W New York from 1999, there was always a party buzz.
    Once the Marriott took over the Starwood hotel, they destroyed the W brand & once it changed to the Maxwell it was already falling to pieces. & I wish all the best to the people who were working there.

  6. Spent my birthday weekend at this hotel. Very sad to hear it closed down. Was one of the best hotels I’ve stayed at in the city. Such a shame.

  7. I stayed while it was a Tribute. It was a bit dated, and with the layout and age it would have been hard to refurbish to what midtown expects. The Lexington has been able to continue to make it work, but they also have kept their place up.

  8. This is very sad.
    I have reserved someone at The Maxwell for October and sent payment as well. I need help in how to cancel or get money back if anything was taken to our corporate credit card

    Is there a number or email I can get in touch with someone???

  9. So sad to hear. Loved the penthouse suite! Perfect for entertaining guests when visiting the city. First visit was when it was the W, our last visit was in February of 2019 as the Maxwell. The staff was the best part of the visit. We need a new place to relax when enjoying Broadway shows.

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